This time, the blockbuster movie is also gone down. Towards the end of the last decade, James Cameron’s epic Titanic became the most successful movie ever with global takings of $1.843billion during 31 weeks of ticket sales.
A new record is under makings Avatar – also directed by Cameron – which this week stole its crown as the all-time global box office champ, with receipts of $1.859billion in just 39 days of release.
Avatar has been able to build on their success, capitalizing on the higher ticket prices cinema chains have been charging to see it in stereoscope. Two movies doing business around $ 2billion is an astonishing achievement for the 55-year-old Canadian, and one that is unlikely to be repeated in his or our lifetimes.
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